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[Tuyển dụng Hồ Chí Minh] Công ty Cổ Phần Ứng Dụng Bản Đồ Việt cần tuyển Chi tiết công việc

Giới thiệu công ty



Thu nhập:
15 Tr - 22 Tr VND
Loại hình:
Toàn thời gian





Chức vụ:
Nhân viên





Kinh nghiệm:
3 - 5 năm
google
Mô tả công việc
Mô tả Công việc
We are seeking General Marketing Executive with the following key responsibilities:
1. Develop and Execute IMC (Integrated Marketing Communication) Campaigns
• Develop and manage integrated communication campaigns (IMC) to ensure brand consistency across all communication activities.
• Enhance brand value and recognition through IMC and 360-degree marketing campaigns.
• Analyze the characteristics and behavior of target audiences to create suitable content and select the right communication channels.
• Collaborate with internal teams and external partners to execute detailed plans.
2. Execute 360-Degree Marketing Campaigns
• Create detailed plans for each phase of the campaign, monitor progress, and adjust flexibly to optimize results.
• Develop content and messaging tailored to different channels and audience segments, ensuring unified and engaging communication.
• Work closely with content, design, and production teams to create diverse marketing assets.
3. Manage and Optimize Diverse Communication Channels
• Understand the characteristics of various communication channels to select the most suitable ones for each campaign based on target audiences and brand objectives.
• Stay updated on emerging media trends to refine strategies and enhance promotional efficiency.
• Master key digital metrics (e.g., CTR, CPM, CPA, ROI) to monitor, operate, and adjust campaigns in real-time, ensuring maximum effectiveness.
4. Support Other Marketing Activities
• Assist and collaborate with other departments in product promotion, internal communication, and company events.
• Act as a bridge between internal teams to ensure all marketing activities align with the companys overall goals.
5. Budget Management and Performance Measurement
• Work with the finance team to effectively manage marketing budgets, ensuring spending aligns with objectives and achieves optimal results.
• Compile comprehensive campaign reports with specific performance metrics (KPIs) to evaluate effectiveness and propose improvements for future campaigns.
6. Market and Competitor Analysis
• Monitor and analyze market trends and competitor activities to develop timely and appropriate marketing strategies.
• Identify new opportunities and suggest improvements to marketing strategies based on data and customer feedback.
Yêu cầu
Yêu Cầu Công Việc
• Experience: At least 3-5 years of experience in marketing, particularly in managing IMC and 360-degree marketing campaigns.
• Comprehensive Marketing Knowledge: Strong understanding of diverse communication channels, both online and offline, with skills in managing and executing integrated campaigns.
• Strategic Planning and Audience-Centric Thinking: Ability to develop long-term strategies based on deep audience insights and brand-building expertise.
• Data Analysis and Measurement Skills: Proficiency in data analysis tools such as Google Analytics, Data Studio, and other measurement platforms, with the ability to convert data into actionable insights.
• Communication and Teamwork Skills: Excellent communication skills and the ability to work closely with internal teams and external partners to achieve common objectives.
• Creative and Flexible Thinking: Capable of generating creative ideas and adapting strategies to optimize campaign performance.
• Preferred: Candidates with experience in the automotive, technology, or other industries requiring comprehensive marketing skills.
Quyền lợi
Laptop
Chế độ bảo hiểm
Du Lịch
Đồng phục
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Công tác phí
Nghỉ phép năm
CLB thể thao
Thông tin khác
Địa điểm làm việc
Hồ Chí Minh
Số 3 Trần Nhân Tôn, phường 9, quận 5, TP.HCM
Thông tin chung
Thu nhập: 15 Tr - 22 Tr VND
Cách thức ứng tuyển
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Ứng tuyển
bên dưới:
Tags:Tuyển dụng Hồ Chí Minh, việc làm Hồ Chí Minh, Công ty Cổ Phần Ứng Dụng Bản Đồ Việt tuyển nhân viên

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